As President-elect Donald Trump promotes the United States as an attractive destination for commerce, companies globally are considering how to respond to his appeal. Japanese technology magnate Masayoshi Son, a prominent figure recognized for both significant failures and notable achievements, outlined one approach on Monday. Appearing with Trump at a press conference, Son committed to investing $100 billion (£79 billion) over four years and generating 100,000 jobs. “He’s a great negotiator,” the CEO remarked, laughing on stage as Trump urged him to double his commitment. However, numerous questions persist regarding Mr. Son’s proposed venture, particularly given the scarcity of specific details provided and the outcomes of similar investments during Trump’s initial presidential term. Mr. Son has previously articulated his vision for opportunities within artificial intelligence, and Bloomberg reported in February that he was planning a $100 billion chip initiative. Nevertheless, his Softbank Group possessed only approximately one-third of that amount, $30 billion, in cash earlier this year. Furthermore, its global standing has suffered considerable setbacks following prior investments, such as a substantial stake in the co-working firm WeWork, which ultimately collapsed. During the televised event at Mar-a-Lago, Mr. Son refrained from offering specifics on how he intended to finance his pledge. Trump, for his part, did not request further details, instead presenting the commitment primarily as an indicator of renewed business optimism, a trend noted in recent surveys. “This historic investment is a monumental demonstration of confidence in America’s future,” the president-elect stated. Trump has indicated his intention to leverage the “bully pulpit” to attract foreign investment upon his return to the White House. His campaign pledges to reduce both taxes and regulations have already stimulated Wall Street and encouraged large corporations to pursue ambitious projects. Specifically, Trump has declared plans to lower taxes for companies manufacturing products in the US and to expedite approvals for firms investing $1 billion or more. Investors also anticipate that he will approve takeovers and reduce enforcement of antitrust laws. Despite these assurances, concerns exist regarding Trump’s campaign promises to intensify immigration controls, which could impact the labor force, and to impose higher tariffs on imports from China, Mexico, and Canada. Additionally, he has discussed reversing manufacturing and energy incentives established by President Joe Biden, which some investors favor. Political leaders from both major parties frequently advocate for business investments and often claim credit when such initiatives succeed. President Joe Biden, for instance, has visited projects by companies like chipmaker TSMC to emphasize the historic incentives the government has approved for green energy and high-tech enterprises. Monday’s gathering evoked the ceremonial style characteristic of Trump’s first term in office, which was marked by numerous high-profile investment announcements. Many of these projected endeavors were either already underway or had uncertain prospects of materializing. Among these was Taiwanese semiconductor giant Foxconn’s proposal to establish a technology park in Wisconsin, which Trump had proclaimed would become the “eighth wonder of the world.” Contrary to creating over 13,000 jobs and spending more than $10 billion, the company generated fewer than 1,000 jobs and invested approximately $1 billion, according to CNBC. Trump had also previously stated he would revitalize a defunct car factory in Lordstown, Ohio, with an electric vehicle start-up supported by Foxconn, and had celebrated promises from Alibaba’s Jack Ma to create a million jobs over five years. The car company, Lordstown Motors, filed for bankruptcy and restructured into Nu Ride Inc earlier this year. Meanwhile, Alibaba reported that it “supported” 403,000 US jobs in 2022, five years after Mr. Ma made his commitment. Mr. Son’s association with Trump extends back to Trump’s initial election campaign. Shortly after Trump assumed the presidency, the two individuals appeared together to discuss a $50 billion investment Mr. Son intended to make in the US, as his firm was transitioning into a technology venture-capital entity. Its current portfolio includes the US telecom company T-Mobile and the UK microchip designer Arm.

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